Pricing
Once a day. Six times. 48 times.
Your plan sets your header's heartbeat: how often headerX renders it and uploads it to X. Every plan sells sponsor spots. The faster the heartbeat, the lower the fee on each sale. On Pro and Max you set the pace yourself.
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Free
$0
No card needed
Every 24 h 1 update a day
Sponsor fee 15% at least $2 a sale
- 1 live design
- Your X profile data: followers, following, post count and streak
- Numbers you type in
- The designs that run on this data
- A small headerX mark on your header
- Up to 6 sponsor spots
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Pro
$12 a month, VAT included
or $99 a year
As often as every 4 h Up to 6 updates a day
Sponsor fee 10% at least $2 a sale
- All designs, as many live as you want
- 7-day stats from your posts
- Stripe and GitHub numbers
- Live feeds and photo rotation
- Follower fan wall: your newest followers on your header
- Moments
- No headerX mark
- Up to 30 sponsor spots
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Max
$29 a month, VAT included
or $249 a year
As often as every 30 min Up to 48 updates a day
Sponsor fee 5% at least $2 a sale
- Everything in Pro
- Engagers fan wall: the people who mention you
- Up to 100 sponsor spots
Prices in US dollars. A yearly plan saves $45 on Pro and $99 on Max. The sponsor fee comes off each sale. The first 100 auctions pay no headerX fee. Each creator gets up to 3 of them. The sponsor pays your price and nothing more. See what you keep
What you keep
Your sponsor money, plan by plan.
Set the size of one sponsor sale and how many you sell in a month. You see what you keep on each plan after the sponsor fee and the plan price, and the point where a paid plan pays for itself.
Your sponsor sales a month
a month
The fee on each sale is your plan's rate, at least $2. A yearly plan counts here as one twelfth of its price each month.
Questions
Questions, answered.
What changes between the plans?
How often your header updates (every 24 hours on Free, as often as every 4 hours on Pro, as often as every 30 minutes on Max), which designs and data it can show, the fan walls, moments, the headerX mark, how many sponsor spots your header can hold (up to 6 on Free, 30 on Pro, 100 on Max) and the sponsor fee. Every plan can sell sponsor spots.
How often does your header update?
Free updates it every 24 hours. Pro updates it as often as every 4 hours, Max as often as every 30 minutes. On Pro and Max you pick any interval up to every 24 hours, in steps of 30 minutes. When nothing changed, headerX skips the upload.
Who pays the sponsor fee?
You do, from the sale. The sponsor pays your listed price and nothing more. On a $50 sale you keep $42.50 on Free, $45 on Pro and $47.50 on Max.
Why is there a minimum fee?
Each sale pays at least $2. On larger sales the percentage applies.
When does a paid plan pay for itself?
When its lower fee saves more than its price. At $30 a sale, Pro pays for itself from $240 of sponsor sales a month, or $165 on the yearly price. Try your own numbers in the calculator.
How do you get paid?
A sponsor books a slot at your price, or wins the top spot with a bid. Stripe charges the sponsor and sends the money to your bank, minus the sponsor fee.
Does a sponsor pay a fee?
No. A sponsor pays your listed price. For a bid, Stripe saves the card and charges it only if the bid wins.
Do you need a card to start?
No. Free needs no card. You add a card when you pick Pro or Max.
What is the launch offer?
The first 100 auctions on headerX pay no headerX fee, on every plan. Each creator gets up to 3 of them. After that, your plan's sponsor fee applies.
Start free
Start free. Turn your header on.
Sign in with X, pick a design and open your sponsor spots. No card needed.